How hard can it be to order business cards? Everyone with a small business or a job needs them and they only measure 2.5″ x 3″ so what’s to know? A lot more than you’d think. In this video, Phillip Crum tells you what you need to know about the business cards you want... »
Growth Ideas For Entrepreneurs: February 2010
Marketing: The Art of Self-Promotion Self-promotion. You gotta let people know you’re out there, what you can do, and give them reasons to think they need your help. Nothing wrong with that, that’s the free market economy that made US great. Nathan Hangen talks about The Art of Shameless Self-Promotion in his blog post... »
Two Men and A Truck Franchisee, Francey Beall
Dallas, TX – Ever the pioneer, Francey Beall and her partners opened the very first Two Men and A Truck franchise in Dallas, TX back in 1995. Since then several more have opened in the area but Francey’s business has continued to grow. Each partner is responsible for a certain segment of the business... »
Why You Should Sell Based On Value Instead of Price
Dallas, TX – One of the oldest arguments in the book! Do I sell based on my price or try and convince my prospect there’s enough value to pay more for it than my competition is charging? Selling based on price is for cowards. Reps that are absolutely convinced of the merits of their... »
9 Steps To A Successful C-Level Discussion
Dallas, TX – C-Level conversations got you baffled? They don’t respond in the same way as the “order-takers” downstairs, do they? So how do you talk to these people? They think about different things than the rank-and-file and they think about them from a markedly different point-of-view. Here’s 9 things to consider when talking... »
Social Media Definitions
Dallas, TX – What is Social Media? My answer? Social Media is that group of technology tools that allows anyone with a computer and internet access to participate in, and develop online communities of people with common interests. What you do with that opportunity determines everything about the outcome. Here’s a solid collection of... »
3 Reasons Why Thank-You Notecards Work
Dallas, TX – Sales can be a tough job, especially if, as George Carlin would have said, “you’re not doing it right, man!” Here’s something you can do that works that very few sales reps actually practice anymore: write notecards. A simple, handwritten, notecard can work magic like almost no other tool available and... »
How-To Begin A Blog For Your SMB
Dallas, TX – Your business needs a blog. It’s the hub of your social network marketing efforts so here’s a simple outline of what to do to begin: Use WordPress and host it on your own server. Most web hosting companies now offer WordPress through their control panels and it will automatically install for... »
Personas Are The Key To Your Website’s Success
Dallas, TX – Building your perfect website is a lot like building a house. You need a good set of plans or you’re going to end up with a dysfunctional collection of materials that costs about the same as the house done right, but it’s unfit for anything practical. You need a set of... »
Directories Explained
Dallas, TX – What Are Directories? “Directory” is the formal term for a folder. The manilla folder on your desk holds files, or papers. That’s a real-world example of a directory and it’s file contents. Directories can have different purposes just like manilla folders can be assigned different functions but there are no native... »
An Argument For Small Business Web Analytics
Dallas, TX – You’re busy enough trying to keep your head above water in the current market climate. The last thing you need is one more learning curve; one more area of your business that requires some of your time, patience, and probably some money, right? Well, it’s true that your online effort is... »
What is Page Rank?
Dallas, TX – Google’s algorithm takes over 200 variables into account, including Page Rank, to determine how much love to show your website., The Page Rank system works much like the Richter scale does. An earthquake with a Richter of 2.0 is 10 times, that’s 10 times, as strong as a 1.0. A 3.0... »







