Marketing: The Art of Self-Promotion
Self-promotion. You gotta let people know you’re out there, what you can do, and give them reasons to think they need your help. Nothing wrong with that, that’s the free market economy that made US great.
Nathan Hangen talks about The Art of Shameless Self-Promotion in his blog post which can be found here. He says,
“The reason that self-promotion works and self-adulation doesn’t is because self-promotion is the art of spreading ideas, concepts, and a greater vision. Self-adulation is just the promotion of accomplishments, deeds that have …

Dallas, TX – One of the oldest arguments in the book! Do I sell based on my price or try and convince my prospect there’s enough value to pay more for it than my competition is charging?
Selling based on price is for cowards. Reps that are absolutely convinced of the merits of their product/service, delivery, and support package don’t feel the need to give anything away. Why should they? The goose lays golden eggs, for cryin’-out-loud. I’ve seen her do it and it’s real gold! Why would I give that …

Dallas, TX – What is Social Media?
My answer? Social Media is that group of technology tools that allows anyone with a computer and internet access to participate in, and develop online communities of people with common interests. What you do with that opportunity determines everything about the outcome.
Here’s a solid collection of additional answers to the same question. Feel free to add a comment here with your own definition.

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Dallas, TX – Sales can be a tough job, especially if, as George Carlin would have said, “you’re not doing it right, man!” Here’s something you can do that works that very few sales reps actually practice anymore: write notecards. A simple, handwritten, notecard can work magic like almost no other tool available and here’s why:

No one else is doing it! It’s just not “cool” anymore to handwrite a note. It’s old-fashioned, and it’s not “techy”. Then you have to actually find an envelope that fits, address the darn thing, …

Dallas, TX – Your business needs a blog. It’s the hub of your social network marketing efforts so here’s a simple outline of what to do to begin:

Use WordPress and host it on your own server. Most web hosting companies now offer Wordpress through their control panels and it will automatically install for you. Do it this way and you own/control your content. Use Blogger or any of the other options that you have little control over and you don’t own your own content. That means that if those companies …